About ZXMOTO

Built from
racing ambition.

ZXMOTO is a performance-focused motorcycle brand shaped by precision engineering, modern design and a lifelong passion for riding.

The brand behind the machines

Performance with purpose.

Born from motorsport, ZXMOTO treats racing as a foundation for development, testing and continuous innovation—not simply as a badge.

Every motorcycle is engineered around responsive performance, balanced handling and rider confidence. As the brand expands globally, MotoPremium brings that focus on performance, precision and reliability to riders in Morocco.

What drives ZXMOTO

Five ideas.
One direction.

Founded by Zhang Xue
01

Founded by Zhang Xue

A self-taught mechanic and racer, Zhang Xue brings hands-on experience in building, tuning and competing with motorcycles to ZXMOTO’s performance-led philosophy.

Engineered for performance
02

Engineered for performance

ZXMOTO develops core technologies and high-performance engine platforms in-house for motorcycles built for road, off-road and circuit riding.

Triple-cylinder flagship
03

Triple-cylinder flagship

The proprietary 818 cc inline-triple at the heart of the 820RR reflects the brand’s drive for advanced engineering and serious performance capability.

Born from racing ambition
04

Born from racing ambition

Motorsport is a development ground for ZXMOTO—testing ideas, sharpening engineering and improving the motorcycles across the range.

A challenger mindset
05

A challenger mindset

ZXMOTO aims to earn its place among established global names through speed, innovation and the determination to keep improving.

ZXMOTO founder Zhang Xue beside a rally motorcycle
About Zhang Xue

A life built around motorcycles.

2004–2006

At 17, Zhang Xue began repairing motorcycles and soon opened his own workshop.

2007–2008

He moved into motocross and stunt competition while working as a mechanic inside a professional racing team.

2009–2012

As Product Manager at Apollino, he gained experience in motorcycle development and product strategy.

2013–2016

He led development of the Freedom 300X and 250X, including an accessible EFI milestone for its class in China.

2017–2024

As a co-founder of Kove, he helped create performance road, adventure and rally models, with factory teams reaching WSBK and Dakar.

2024–Present

Zhang Xue founded ZXMOTO to create a new generation of sport, off-road and rally motorcycles for riders worldwide.

Discover ZXMOTO in Morocco.

Contact MotoPremium